Finding Some Edge over Shared Leads
When there are several insurance brokers and agents calling the same lead prospects, one has to find a unique way of catching the insurance leads attention and exclusively taking advantage of their time to find some edge over your competitors.
Clearly, shared leads are more affordable over exclusive leads since there is more number of agents calling the same set of leads. Potential clients are receiving more calls from different agents who are very eager to have them sign up to their proposal. The competition is steeper and the players are many. What will define you from the others? How can you find some edge?
The best way to find some edge over the other insurance agents you share the leads with is to make sure your successful contact is brought to a more personal level. You have to establish a relationship with your potential client. When you are able to reach them, you should have that skill to keep them talking as you listen and keep them listening as you talk. You have to be interested in their life, in their needs and make them become interested with your offer.
Oftentimes, insurance agents usually make a mistake of calling as many numbers as they can in trying to get ahead of everyone else. Shared leads can mean many other agents are trying to contact the potential client. In the fear that other agents gets to contact them first, they waste the leads by jumping to the next lead faster and taking for granted a successful contact. We feel that it is necessary to be the first agent they talk to instead of being the last.
However, it is not in how many insurance sales leads you have talked to but in the number of prospects you were able to convince to take advantage of your offer and convert your nice personal conversations into a sale. Instead of being their first, it is best to be their last contact meaning you were the one that closed the sale. You have to make meaningful quality calls when it comes to shared leads because only these calls can give you the edge you need in order to convert more calls to sales compared to the others.
Looking for shared or exclusive leads? We have them both. Sign up now and talk to our insurance leads that are highly excited about hearing their options.